The Naming of Rolex Watches.
Is there a reason why some Rolex collections have added a two-digit number to the end indicating the diameter? The answers could be varied although we know that this logic does not apply to all collections: sporty Oystersteels such as the Fake Rolex Air–King 116900 and Rolex GMT Master II “Pepsi” 126710 BLRO or the Rolex Oyster Perpetual Cosmograph Daytona Steel and Cerachrom and the Rolex Sky–Dweller Steel and Gold escape this rule for example. Conversely, the Rolex Yacht–Master 40mm 116621 Steel and Everose Gold, as the name suggests, behaves exactly like the Rolex Datejust 41 126333 Oystersteel and Yellow Gold.
The first is perhaps the desire to communicate to those who have bought Rolex for life that the version launched in 2016 has kept the case size of what we have known so far as the Rolex Datejust II, the second is to reach a new audience. clearly indicating that the Rolex Datejust has (also) a diameter of 41mm, a direct way in both cases to associate model, collection and size at first glance. The same goes for the Yacht-Master which has cases of different sizes in its collection.
Rolex is a champion brand of communication.
Whatever the reason, the attention that Rolex dedicates to communication is maniacal and much more targeted than the competition: behind a name there are often many clues hidden, such as for example an important restyling, apparently light, which aims at a general improvement of a collection, exactly as in the case of the Rolex Datejust 41 126333 Oystersteel and Yellow Gold.
A cursory analysis might suggest that the changes have been contained, but a lot has changed; some innovations are left to the experience and attentive eye of those who have always known Rolex, others need to be explained. From the point of view of the product, the Genevan manufacture applies the principles of Kaizen to the letter, with the aim of constantly reviving each of its successful products, without distorting it, but each time paving the way for a new cycle of successes.
Touching the details is always very risky, it can distort the balance of a watch.
Furthermore, Rolex's task is more difficult than for other luxury replica watches uk brands because touching an icon exposes you to many risks and must be well evaluated but at the same time you cannot stop. In watchmaking, a slightly more marked radius, an element that is not correctly proportioned, we are talking about millimeters, risk altering the general balance of a watch and, precisely in the case of Rolex, of raising immediate criticism among the purists of the brand.